Have you ever wondered what you need to emphasize the most if you want to create a highly compelling website? It’s website design, of course. This blog discusses the ideal website design process to help you craft a stand-out website quickly and easily.
What do you interact with when you first visit a website? What holds your attention or drives you away on any website? It’s the website UI/UX design. In fact, a major part of a website’s credibility comes from its design only.
First impressions are 94% design-related. It just takes 0.05 seconds for users to form an opinion about your website. 75% of a website’s credibility comes from its design only. And the list of convincing website design stats like these is never-ending.
Seeing these stats, figures, and the ever-increasing importance of website design, businesses of all niches have started investing in persuasive website design. Consequently, they seek a creative web design agency to craft a visually appealing and highly interactive website that elevates user experience. There are numerous benefits of hiring a professional web design company. So don’t neglect this part.
Talking about user UX, investing in web design boosts more than just a brand image. For every $1 invested in UX, there’s $100 in return – that’s an ROI of 9,900%.
So yes, the website UI/UX process is more lucrative than you can even think of. That said, website UI/UX best practices can dramatically increase conversions, boost sales, and maximize ROI.
A lot goes into designing a compelling website that grabs visitor’s attention easily. If you have read our guide to website design, you know that the website design process is one of the crucial things to emphasize. After conducting thorough research about website design, we finally managed to discover the ideal web design process.
So without any further ado, let’s dive deeper into the world of the website UI/UX process. What say?
Website Design Process: 8 Simple Steps to Follow
The very first step in the web design process is identifying your goal. You must know who your target audience is, the goals you want to accomplish from your website design, what you want to offer your prospects, and more. Having a clear goal in mind keeps the focus clear. That said, your hired website strategist and consultant will then look through your goals thoroughly and craft the website design tailored to your business needs.
Once you know the site’s goals, you can define the scope of the project. Determining the scope of your project is one of the most crucial steps in the entire process of website design. Once you define the scope of your website UI/UX design, everything from a total number of web pages, features, and other things become easy to envision. This way, achieving website design goals becomes hassle-free for you.
Design Creation (Sitemap + Wireframe)
Now the design begins. Design creation is the next step in the website UI/UX process. Once you have a clear goal and scope in mind, it’s time to create a sitemap and wireframe. Having a sitemap and wireframe gives you an idea about how your website design will look like. This is where the web designers brainstorm, create sketches, wireframes, etc., to give your website an appealing structure keeping your business needs and goals in mind.
Most people ignore this step because they don’t know what importance content creation holds. If you’re done with the website design creation, you need to lay stress on content creation as well. Why? Website content is the foundation of your website design. Your content can grab (and hold) the attention of your visitors if done wisely. No matter how stunning your website is, if you haven’t invested wisely in content creation, it’s of no use.
Now, this is the most crucial part. That’s where coding begins. Your hired website developers will code the wireframes and give them a proper shape. Here, in this step, designers usually add some nitty-gritty of motion and styling to make the website design look just amazing and appealing. This step is not as complicated as it seems. It’s just that developers need to turn the wireframe into code to craft a stunning website. That’s all.
Yes, it’s essential to test your prototypes. Why? Prototypes are used to conduct user research. knowing what people like or dislike about the design, what CTA buttons to be pressed first, where the attention is getting drawn, how a user interacts with the overall website design, do users find any part confusing, and more is crucial. To ensure everything is spot on, a Prototyping test is important. A/B testing is a known UI testing type.
Once the code is implemented perfectly, and the design is tested, it’s time to launch your website; it’s time to make it go live. Don’t expect this to go perfectly. Why? Because you need to improve your website game according to your users’ feedback. So keep engaging with your potential customers and emphasize the elements they’re asking you to change. Always remember, you need to perform testing, add new content, elements, etc., to make the website design better and more attractive.
Post Launch Services
The job doesn’t end after the website launch. To keep it up and running for your audience, you need to maintain it regularly to ensure that it hasn’t caught any error, bug, glitch, or so and is working flawlessly everywhere. From regular design updates, security checks to backing up, website maintenance does a lot. Plus, you also need to keep changing your website based on users’ needs, behavior, and lots of other things.
The Bottom Line
So that was it! A website that attracts and engages visitors; converts highly. As a result, businesses get more sales and better ROI. We hope this post helped you understand the importance of website design and walked you through the ideal process of website design.
Yes, designing a perfect website that grabs eyes instantly is not everyone’s cup of tea, but if you accentuate the steps discussed in this blog, you can actually craft a website that can attract hundreds of millions of people.