Looking to build your online store on the WooCommerce platform but confused whether it’s the right decision or not? It is. This blog will give you the top ten reasons why WordPress’s WooCommerce is an ideal pick to help you build a stunning online store, surpassing competitors.
Every e-commerce business owner wants to build an online store that looks stunning, is simple, faster, can attract maximum people, and offers them a seamless shopping experience. That’s where WooCommerce comes in — a powerful and versatile e-commerce platform that makes shopping fun for buyers.
Being set on WordPress, WooCommerce is one of the leading e-commerce solutions out there. It is a widely adopted platform for building e-commerce stores and has recently become the most popular e-commerce platform globally!
Here are some wild and interesting stats that will convince you to choose WooCommerce:
- Over 4.4 million websites using WooCommerce globally.
- WooCommerce powers approximately 28% of all online stores.
- WooCommerce is the most popular plugin/module on the internet.
- Nearly 94% of WordPress Stores choose the WooCommerce plugin.
While reading these stats, you must have made up your mind about choosing WooCommerce for your online store development. Consequently, looking for a professional web development company that is skilled in WooCommerce development.
Before we strike you with more reasons why you should choose WooCommerce for your online store, let’s get to know what exactly WooCommerce is.
What Is WooCommerce?
WooCommerce is a WordPress plugin used to build an e-commerce store. It takes the basic WordPress operating system and transforms it into a fully functional e-commerce store. Also, enabling merchants to sell digital and physical products, take secure payments, and manage inventory. On the whole, WooCommerce is used to turn your website into an online store by adding eCommerce functionality to it. It makes creating and managing an online store seamless.
Why Choose WooCommerce for Your Online Store? 10 (Reasonable and Impressive) Reasons
Free and Open-Source
Yes, you read that right. Being an open-source platform, getting started with WooCommerce is 100% free. Most other eCommerce platforms cost money; however, WooCommerce allows developers to audit, modify, or extend the code accordingly easily. And that’s what makes WooCommerce a highly competitive e-commerce platform. From a startup owner to a prominent enterprise owner, anyone can take advantage of its free capabilities.
Simple and Intuitive
WooCommerce is an extremely simple and easy-to-use platform. Once installed and set-up, all you need to do is enter your product information, add your PayPal account, sit back, and let it do its thing. Yes, making your e-commerce website’s ideal layout and design can take time, of course. In terms of functionality and installation process, WooCommerce easily creates stunning e-commerce stores with high usability.
100% Flexible, Customizable, and Scalable
WooCommerce has plenty of themes that allow you to adapt to all kinds of online shops quickly. Apart from selling products online, you can also create an order or booking system for your restaurant, book consultations for professional services, etc. WooCommerce helps you enhance the functionality of your online store using plugins or extensions. You can leverage them and customize your online store to fit all your needs.
Features and Integration Options
As we know that WooCommerce is mainly used for selling purposes, it includes everything that e-commerce merchants need or are looking for. With plenty of features and integration options with numerous themes, you can choose any configurable and mobile-friendly theme to give your e-commerce store a unique look. Besides, with over 100 payment gateway, you can easily integrate them with your store.
Constantly Evolving and Improving
It’s one of the basic aspects of the WooCommerce platform. It is not developed by one team alone; however, thousands of different users and dedicated contributors shape WooCommerce. They don’t just add and improve code but also become a part of translations, marketing, and community. WooCommerce is ever-evolving, gets fixed itself, and keeps getting better with every updated version.
With most website traffic being generated from search engines, it becomes crucial for online store owners to strengthen their SEO game. Since WooCommerce runs on WordPress, it has in-built SEO capabilities that can save you thousands in marketing, driving valuable customers and sales to your website from a simple search. That said, many SEO experts consider WordPress to be one of the most powerful platforms for SEO.
Built-In Powerful Analytics
In an e-commerce business, it’s essential to keep tracking your customers’ activities to gauge ways to keep them happier. The more you know about your customers, the better it is. WooCommerce offers an extensive set of analytics displayed in a clear and intuitive interface. With built-in analytics, WooCommerce simplifies the data analysis process. Plus, you can easily integrate Google Analytics and other top-tier analytics software.
Backed by WordPress
We are all well aware of WordPress’s popularity. WooCommerce platform is built on WordPress and follows its footsteps diligently. Hence, it automatically makes it the most trustable e-commerce platform among users. Since it’s a WordPress plugin and user-friendly, you can do everything at all by yourself. Backed by WordPress capabilities, WooCommerce powers your online store and helps your e-commerce business flourish.
Every merchant wants a safe and secure online store. WooCommerce is well-known for its excellent security and stability. It’s fast, secure, and easy to use that stays up-to-date with the latest version of WordPress. With an excellent single click update framework, discovering bug fixes, and security updates, the WooCommerce platform is the quickest and secure way for shoppers.
Great Customer Support
WooCommerce has been around since 2011 and is very well known for being an excellent and reliable e-commerce platform that has been improving since its inception. It’s reputable and offers superior customer support. If you want, you can integrate various support plugins for WooCommerce, such as Zendesk Chat, WP Live Chat Support, Awesome Support, and many others.
By now, you must have understood why you should choose WooCommerce for your online store. From being open-source and free to use to be 100% flexible, SEO-friendly, built-in analytics, extensions and themes, profound functionality, and highly secure, it’s evident that WooCommerce provides an immediate advantage over other e-commerce platforms. So what are you waiting for? Start leveraging WooCommerce now and run your e-commerce at an expert level.